BAC Sport Case Study

Harnessing SEO to build business for the ultimate sports tour operator.

BAC Sport


BAC Sport was established in 1995 and has grown and evolved to become one of the leading sports tour operators in the UK. It’s regular events take place predominantly in Europe, but they also operate worldwide to cover all the major global sporting events and can offer services for both outbound and inbound groups.

BAC Sport approached us to help them with their organic search listings on Google and create a local following on their social media platforms.

Our impact

All Things SEO have managed their SEO & Social Media campaigns for the last 7 months, and BAC Sport have they have seen the following impact:

  • Increase in total visits of 134%
  • Core keywords in the Top 10 increased from 28 – 91
  • 200% Increase in the number of social media interactions in the last year
  • Increase in new/unique visits over past year by 147%
All Things SEO assist us with our Global Digital Marketing strategy, consisting of PPC, SEO, Social Media, email design and development, and are an excellent agency to work with whilst being friendly and responsive.
Sarah Izard